Experience Design · MADD Final Show
MADD — Exhibition
Designing the digital venue for the MADD graduating cohort's final show — turning a virtual gallery into an immersive, curatorial experience. The exhibition drew a footfall of 24,000+ viewers in just 5 days.
30+ multidisciplinary designers needed to share their graduation projects in the middle of Covid. My team ideated a way to create the most inclusive virtual exhibition possible — one that tried to beat the readability pattern of a standard website by shuffling the layout every time a page loaded, giving every designer equal and fair visibility.